ASICS Top Impact Line
animation, posters, magazine advertisment

Quayola, winner of the onedotzero and MTV Bloom Competition [www.mtvonedotzero.com] was hand picked as the perfect creator to undertake this mixed media campaign. His distinct and modern style married with his Roman roots gave him the perfect sensibilities to integrate licensed artwork into a stunning set of outputs for ASICS.
Onedotzero industries negotiated the famous Leonardo Da Vinci image license and delivered all of the elements within 18 days of sign off from the agency in a very tight turnaround despite the time differences.

Director/designer: dQ
Creative director: Shane Rj Walter
Producer: Shane Rj Walter, Sam Pattinson
Sound designer: Simone Lalli
Animation assistant: Dave Penn
Graphic assistant: Nils Porrmann
Production assistant: Jo Shallow
Additional drawings: Mater
Agency: dentsu inc, osaka, japan
Client: ASICS, japan

www.simonelalli.com